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We are always eager to engage in enlightening marketing discussions. This week, clients and members of the DH+ team will come together from all around the country for a weekend of creativity, education and fun centered around the theme of creating enduring value. #DHWay #EnduringValue #DHRetreat21

We asked a few DH+ team members what they are most looking forward to on the upcoming retreat. From a game of pick-up basketball to brainstorming sessions, the results are in: we just can’t wait to collaborate! #DHWay #EnduringValue #DHRetreat21

From editing to lighting to sound, there are many factors to consider before shooting a video for your brand. Refer to our handy guide to video production for some simple tips as you begin capturing content. #DHWay #Marketing https://www.deanhouston.com/inspire/video-production-made-simple/

Clarity and customer understanding are vital in industrial marketing. CDM Systems’ How It’s Made page embodies those values to a T – helping potential customers understand the specifics of CDM’s custom manufacturing process, from initial contact to final assembly. #DHWay #Marketing https://www.cdmsys.com/how-its-made/

Industry narratives often pit marketing and sales against each other, despite common goals. We have found that digital selling can connect these once-divided worlds, offering a holistic approach to modern sales strategy. Check out our blog to learn more! #DHWay #Marketing https://www.deanhouston.com/inspire/digital-selling-the-glue-of-modern-sales/

If you run an enterprise, be it a local business or a global B2B company, you need solid advertising. Summer is the perfect time to assess and revamp your ad strategy before you miss a key season for holiday and event promotions. #DHWay #Marketing https://www.deanhouston.com/inspire/is-it-time-to-up-your-ad-game/

You know your customer is more than a number. But how do you go beyond simply reaching your audience with ads and truly help them? We’ve outlined the areas marketers can focus on when creating a meaningful customer experience. #DHWay #Marketing https://www.deanhouston.com/inspire/tapping-into-the-needs-of-the-customer/

At DeanHouston+, we work with our clients to help them showcase the tangible advantages they bring to their customers. When Unified Brands launched their new Randell Cheeser Station, we helped them design an ROI calculator that shows customers exactly how much they can save. #DHWay #Marketing https://unifiedbrands.net/cheeser-roi-calculator/

Companies like Nike and Budweiser haven’t always been household names. So, how have they designed such unique brand experiences? In this edition of the INSPIRE blog, we go over some essential steps in defining and differentiating your brand. #DHWay #Marketing https://www.deanhouston.com/inspire/the-5-foundations-of-brand-building/

At DeanHouston+, we know that pumps make the world go round. But one of our greatest challenges (and rewards) as marketers is making these pump specs more accessible to all audiences. Meet Benny the Alien, the voice behind All-Flo’s new PDM Series Pulsation Dampener. #AllFlo #DHWay #Marketing https://www.psgdover.com/all-flo

Team bonding alert! The DH+ Chicago team got out of the office and onto the baseball field to watch the Windy City Thunderbolts defeat the Evansville Otters. We’re convinced that the cheering from the DH+ section played a key role in the home team’s victory. #DHWay #OfficeCulture

Do you tailor your marketing to your customers, or do you view your strategy as a one-size-fits-all approach? In a recent blog post, we discuss the importance of a target audience for any B2B or B2C methodology. #DHWay #Marketing https://www.deanhouston.com/inspire/what-works-for-some-may-not-work-for-all-stop-trying-to-market-to-everyone/