Last updated: December 16, 2025
This cookie policy outlines how DeanHouston Enterprises, Inc. (“DeanHouston”) collects, uses, and manages cookies. DeanHouston outlines your rights and choices regarding cookie usage.
You can contact DeanHouston at [email protected].
Introduction
What is this policy about?
This document tells you about tracking technologies (“trackers”) that help this website achieve the purposes outlined in this document.
What are trackers?
For simplicity, all such technologies are defined as “trackers” within this document — unless there is a reason to differentiate. For example, while cookies can be used on both web and mobile browsers, it would be inaccurate to talk about cookies in the context of mobile apps as they are a browser-based tracker. For this reason, within this document, the term cookies is only used where it is specifically meant to indicate that particular type of tracker.
Some of the purposes for which trackers are used may also require your consent. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.
This website uses trackers managed directly by DeanHouston (so-called “first-party” trackers) and trackers that enable services provided by a third-party (so-called “third-party” trackers). Unless otherwise specified within this document, third-party providers may access the trackers managed by them.
The validity and expiration periods of cookies and other similar trackers may vary depending on the lifetime set by DeanHouston or the relevant provider. Some of them expire upon termination of your browsing session. In addition to what’s specified in the descriptions within each of the categories below, you may find more precise and updated information regarding lifetime specification as well as any other relevant information — such as the presence of other trackers — in the linked privacy policies of the respective third-party providers or by contacting DeanHouston.
Cookies & Trackers Used on this Website
This website uses so-called “technical” cookies and other similar trackers to carry out activities that are strictly necessary for the operation or delivery of the service. This website uses trackers to improve the quality of the user experience and enable interactions with external content, networks and platforms.
This website uses trackers to improve the quality of the user experience and enable interactions with external content, networks and platforms.
Displaying content from external platforms
This type of service allows you to view content hosted on external platforms directly from the pages of this website and interact with them. Such services are often referred to as widgets, which are small elements placed on a website or app. They provide specific information or perform a particular function and often allow for user interaction. This type of service might still collect web traffic data for the pages where the service is installed, even when you do not use it.
Strictly Necessary Cookies
This website uses cookies to manage authentication, navigation, and other necessary functions. By using our website, you agree that we can place these types of cookies on your device.
| Name | Domain | Description | Duration |
|---|---|---|---|
| – | – | – | – |
Functional & Preference Cookies
These cookies are used to carry out essential site functions and to prevent spam, fraud, and abuse. Turning off these cookies may result in issues when using this website.
| Name | Domain | Description | Duration |
|---|---|---|---|
| __cf_bm | .linkedin.com | This cookie is set by Cloudflare to help manage incoming traffic that matches criteria associated with bots. | 30 min |
| __cf_bm | .www.deanhouston.com | This cookie is set by Cloudflare to help manage incoming traffic that matches criteria associated with bots. | 30 min |
| _cfuvid | hsforms.com | This cookie is set by Cloudflare (via HubSpot) for the purposes of load-balancing, deliverance of website content and serving DNS connection for website operators. | Session |
| _GRECAPTCHA | www.google.com | This cookie is set by Google to provide spam protection. | 6 months |
Performance & Analytics Cookies
Analytics and performance cookies assist in reporting anonymous data for us to try to better understand and improve future user experience.
| Name | Domain | Description | Duration |
|---|---|---|---|
| _ga | .deanhouston.com | This cookie is set by Google Analytics to store and count pageviews. | 2 years |
| _ga_JS61NZ9GB | .deanhouston.com | This cookie is set by Google Analytics to store and count pageviews. | 2 years |
| bcookie | .linkedin.com | This cookie is set by LinkedIn to share the content of the website via social media. | 1 year |
| li_gp | .linkedin.com | This cookie is set by LinkedIn and stores privacy preferences for guests to LinkedIn. | 1 year |
| lidc | .linkedin.com | This cookie is set by LinkedIn and facilitate data center selection. | 24 hours |
| script_intel_session_id | www.deanhouston.com | This cookie is set by VWO as a unique session ID to analyze user behavior. | 2 years |
Targeting & Advertising Cookies
Targeting and advertising cookies track visitors across websites to display ads deemed relevant to you.
| Name | Domain | Description | Duration |
|---|---|---|---|
| _gcl_au | .deanhouston.com | This cookie is set by Google to store and track conversions. | 90 days |
| AnalyticsSyncHistory | .linkedin.com | This cookie is set by LinkedIn to store and track visits across websites. | 30 days |
| li_sugr | .linkedin.com | This cookie is set by LinkedIn and used to make a probabilistic match of a user’s identity. | 90 days |
| tuid | .a.usbrowserspeed.com | This cookie is used to monitor user behavior, improve site performance, and deliver targeted ads by identifying your browser across sites. | 1 years |
| UserMatchHistory | .linkedin.com | This cookie is set by LinkedIn and used to determine that two distinct hits belong to the same user across browsing sessions. | 30 days |
How to manage preferences and provide or withdraw consent
There are various ways to manage tracker related preferences and to provide and withdraw consent, where relevant:
You can manage preferences related to trackers from directly within your own device settings, for example, by preventing the use or storage of trackers.
Additionally, whenever the use of trackers is based on consent, you can provide or withdraw such consent by setting your preferences within the cookie notice or by updating such preferences accordingly via the relevant consent-preferences privacy widget, if available.
It is also possible, via relevant browser or device features, to delete previously stored trackers, including those used to remember your initial consent preferences.
Other trackers in the browser’s local memory may be cleared by deleting the browsing history.
With regard to any third-party trackers, you can manage your preferences via the related opt-out link (where provided), by using the means indicated in the third party’s privacy policy, or by contacting the third party.
Locating tracker settings
You can, for example, find information about how to manage cookies in the most commonly used browsers at the following addresses:
You may also manage certain categories of trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (you may open the device settings and look for the relevant setting).
Consequences of denying the use of trackers
You are free to decide whether or not to allow the use of trackers. However, please note that trackers help this website to provide a better experience and advanced functionalities to you (in line with the purposes outlined in this document). Therefore, if you choose to block the use of trackers, DeanHouston may be unable to provide related features.
Definitions and legal references
Personal data (or data)
Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person (in other words, you).
Usage data
Usage data is information automatically collected through this website or third-party services, including your IP address, browser type, operating system, time and method of requests, response status, visit duration, page sequence, and device-specific details.
This website
The means by which your personal data is collected and processed.
Service
The service provided by this website as described in the Terms of Service and on this site.
European Union (or EU)
Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.
Cookie
Cookies are trackers consisting of small sets of data stored in your browser.
Tracker
Tracker indicates any technology – e.g. cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting – that enables the tracking of you, for example by accessing or storing information on your device.
Legal information
This privacy statement has been prepared based on provisions of multiple legislations. This privacy policy relates solely to this website, if not stated otherwise within this document.
Updating this policy
We may update our use of cookies from time to time and consequently we may update this policy. We therefore recommend that you check this policy regularly.
Contact Information
Since the use of third-party trackers through this website cannot be fully controlled by DeanHouston, any specific references to third-party trackers are to be considered indicative. In order to obtain complete information, you are kindly requested to consult the privacy policies of the respective third-party services listed in this document.
Given the objective complexity surrounding tracking technologies, you are encouraged to contact DeanHouston should you wish to receive any further information on the use of such technologies by this website.
Address:
525 Scott Street,
Suite 201
Covington, KY 41011
USA
Email: [email protected]