October 20, 2023
Influencers aren’t just for commercial brands. Your B2B business can also take advantage of the power of influencers, regardless of your industry and niche. However, building strategic partnerships with B2B influencers does require a different approach than B2C. After all, B2B influencing partnerships are more mutually beneficial rather than transactional. So, here are the “lucky…
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June 16, 2021
Did you ever have popular classmates who would show up one day toting the latest fad-a-ma-jig and suddenly the entire class just had to have it too? In essence, that’s a form of influencer marketing. Like other marketing buzzwords, you may have heard the term “influencer” before, and wonder what it is, how businesses and…
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April 1, 2021
In part two of the latest episode of DH+ INSPIRE Podcast, we sit down with Carter Hostelley, the CEO of Leadtail. During this episode, we discuss Carter’s impressive and extensive background while chatting about his progression in the B2B social media and marketing industry – including what drew him to the industry and why he…
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March 17, 2021
In this episode of DH+ INSPIRE Podcast, we had the pleasure to sit down with Carter Hostelley, the CEO of Leadtail. During part 1 of this episode, we discuss Carter’s impressive and extensive background while chatting about his progression in the B2B social media and marketing industry – including what drew him to the industry…
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