August 27, 2020
We created the DH+ INSPIRE Newsletter to spread marketing inspiration and to educate and enlighten you with a variety of marketing solutions and topics. The newsletter has grown into a much larger INSPIRE initiative, being delivered to you via blogs, podcasts and videos. To help make it easier to find all of our INSPIRE content in…
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July 31, 2020
Businesses are getting creative implementing a safe, methodical reopening process after months of work-from-home. At DeanHouston, we’ve spent a considerable amount of time working to get our teams back together in the safest way possible. To ensure social distancing, we decided on a 4-10 reopening plan. What’s 4-10? The 4-10 is a rotational plan dividing the…
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July 30, 2020
I’ve been struggling with thinking bigger while the world is so crazy, and I’m quite certain I’m not alone. 2020 has brought us a pandemic, an election year, societal unrest, and economic upheaval – and for crying out loud, we’re just midway through. Every day I fight a wait-and-see attitude, and find myself focusing on…
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July 8, 2020
From digital billboards to geotargeting a crowd using Snapchat, technology has drastically evolved how we market our goods and services. Technology, of course, has been a great thing for the marketing world, but it has also added complexity. It’s now more difficult than ever to not only get your customer’s attention, but keep it long…
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June 16, 2020
When it comes to promoting your brand, there is no better way than using promotional products. If done right, promotional products can speak volumes about your brand without you having to say a word. Promotional products have been used as a cost-effective marketing tool for years by both large and small companies. In fact, they…
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June 16, 2020
It’s no longer enough to offer a great product or service. To win the loyalty of customers, your company needs to stand out by telling its story. When implemented effectively, business storytelling is an effective form of marketing strategy and can boost your business in a variety of ways: It provides your business with a competitive…
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June 16, 2020
DeanHouston is pleased to announce that we began implementing a methodical “reopen” process as of June 15. Our reopen approach is scientifically-based to help provide for the safest Healthy at Work environment possible for employees, clients and vendors as we bring the Cincinnati office back online. While the June 15 reopen date only applied to…
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May 28, 2020
What kind of first impression does your office give to visitors, clients and employees? Is it a good representation of your brand? Does it reflect your company culture? Whether you realize it or not, your business is itself a brand, and it’s important that you separate your brand from the competition. For this reason, it’s…
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May 17, 2020
Although Spark Ventures’ spring fundraiser was “virtual” this year, the impact of the support it generated is very real. Spark Ventures directs human and financial resources to partners around the world to provide healthcare, education and jobs that help lift communities in Zambia, Nicaragua and Mexico out of poverty. The grassroots organization, which is headquartered in…
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May 15, 2020
Longtime partners are coming together to help fight against the spread of COVID-19 as businesses around the country hope to continue toward recovery from the global pandemic. With a historical partnership of more than 30 years, DeanHouston is proud to be a preferred supplier of branded, washable and reusable face masks for Dover Corporation. Exhibit Logistics, a…
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May 4, 2020
In the blink of an eye, they were gone. As the black cloud of COVID-19 gathered across the country, waves of trade shows were cancelled – victims of the global pandemic. While an inconvenience for some, this was a life-or-death problem for a company like Exhibit Logistics, which specializes in trade show services. With no…
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April 20, 2020
Are you doing everything you can to promote your brand during this trying time? It’s imperative, now more than ever, to make sure you’re getting valuable content in front of your target audience. If you’re looking to produce some new content and reach people in a new way, DeanHouston has just the thing for you…
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