Industrial Leader’s Guide to Choosing a B2B Marketing Agency

Looking for the secret formula for finding the perfect marketing agency partner for your technical B2B company? There are a lot of agencies that look good on paper — but choosing your agency based on a beautiful creative portfolio, rather than deep technical and systems literacy, could be a million-dollar mistake. Here’s the good news:…

Read More
DeanHouston Welcomes Jake Hessling as Project Coordinator

DeanHouston, a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies, today announced that Jake Hessling has joined the team as a new Project Coordinator. A graduate of the University of Cincinnati, Jake earned a Bachelor of Arts in Communication with a minor in Marketing and brings a…

Read More
DeanHouston Releases 2026 Sales + Marketing Trend Report

DeanHouston, a business-first marketing firm specializing in growth strategies for industrial and technical brands, today announced the release of its 2026 Sales + Marketing Trend Report, a comprehensive look at how B2B organizations are navigating an increasingly complex commercial landscape. Built on insights from sales, marketing and C-suite leaders across industrial and technical markets —…

Read More
Karolina Tarczon Joins DeanHouston as Accounting Assistant

DeanHouston, a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies, today announced that Karolina Tarczon has joined the company as an Accounting Assistant. Karolina brings a strong foundation in accounting along with hands-on experience in billing operations and high-volume financial environments. A recent accounting graduate from Northeastern Illinois…

Read More
DeanHouston Welcomes Evan Masters as Web Developer

DeanHouston, a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies, today announced the addition of Evan Masters as a Web Developer. Evan brings more than five years of agency experience developing and maintaining high-performing websites for commercial businesses across a range of industries. With a strong focus…

Read More
DeanHouston Welcomes Brandon Marshall as Marketing Automation Specialist

DeanHouston, a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies, today announced that Brandon Marshall is joining the team as the newest Marketing Automation Specialist. Brandon will be based in the DeanHouston Chicago office. In this role, Brandon will support the development and execution of marketing automation…

Read More
DeanHouston Welcomes Craig Rahtz as Newest Web Developer

DeanHouston, a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies, today announced that Craig Rahtz is joining the team as the newest web developer. Craig brings more than two decades of experience developing digital experiences across higher education, healthcare, financial services, legal, publishing and e-commerce industries. Most…

Read More
Survey Launches to Give Insights into Industrial & Technical Brands

DeanHouston is pleased to announce the launch of its Sales + Marketing Trend Report Survey. This comprehensive research project delves into the latest developments in the B2B sales and marketing industry. Participants in this survey will have the opportunity to contribute their expertise and gain valuable insights from fellow professionals in the field. Are other…

Read More
Cody Winesett Joins DeanHouston as a Senior UX/UI Designer

DeanHouston, a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies, today announced that Cody Winesett has joined the company as a Senior UX/UI Designer. Cody brings 10+ years of UX and product design experience, including four years in leadership roles supporting major enterprise clients. Before joining DeanHouston,…

Read More
DeanHouston Welcomes Kelly Zmijewski as Web Development Project Manager

DeanHouston, a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies, today announced the addition of Kelly Zmijewski as its new Web Development Project Manager, joining the team on September 16. Kelly will play a pivotal role in driving client success across a wide range of digital initiatives….

Read More
Katherine McGraw Joins DeanHouston as New Graphic Designer

DeanHouston, a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies, today announced that Katherine McGraw has joined the DeanHouston team as a graphic designer. Katherine is a Chicago-based creative with a unique dual background in design and marketing strategy. With more than five years of experience, she…

Read More
DeanHouston Welcomes Yasser Lachemi as New Account Manager

DeanHouston, a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies, today announced the appointment of Yasser Lachemi as Account Manager, effective June 30. Based in the agency’s Chicago office, Lachemi will report directly to Darren Wight, Executive Vice President of Client Success. With over seven years of…

Read More