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Research & Analysis, Strategic Marketing
Crafting a Narrative Through Statistics
We live in a world of numbers. Their impact is massive, and omnipresent. On their own, however, these numbers are meaningless – but within context, they can create a narrative that guides us. In business, this narrative is called analytical reporting, and it’s the process of measuring, analyzing and managing a marketing strategy’s performance to maximize effectiveness and optimize return on investment (ROI).
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Jun. 28th, 2019
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Jun. 28th, 2019
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DeanHouston, Inc.
#LeadGeneration Specialist Parker Wight might be a young gun in the industry, but his wisdom is beyond his years. Check out his blog on the DH site about what he learned in his first year as a #digitalmarketing professional! #DHWay
Jun. 28th, 2019
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@DeanHoustonInc
What's in a number? Read our new blog post by Content Manager Chris McCormick who explains the stories that numbers tell in analytical reporting. #DHWay
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Jun. 19th, 2019
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DeanHouston, Inc.
What's in a number? Read our new blog post by Content Manager Chris McCormick who explains the stories that numbers tell in analytical reporting. #DHWay
Jun. 19th, 2019